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Why Does My Website Experience a Sudden Drop in Rankings or Get Deindexed by Google?
There are several reasons why a website may experience a sudden drop in rankings or get deindexed by Google. Some common causes include:
- Algorithm updates: Google frequently updates its search algorithms which can affect the visibility of websites in search results. If your website is not compliant with the latest algorithm changes, it may experience a drop in rankings.
- Manual actions: Google may impose manual actions on websites that violate its guidelines, such as using black hat SEO techniques or engaging in spammy practices. This can result in a sudden drop in rankings or even getting deindexed.
- Technical issues: Issues like server downtime, slow loading speed, or broken links can negatively impact your website's search engine visibility, leading to a drop in rankings.
- Low-quality content: If your website contains thin, duplicate, or irrelevant content, Google may penalize it by lowering its rankings or deindexing it altogether.
- Backlink issues: Low-quality or spammy backlinks pointing to your website can harm its credibility in the eyes of Google, resulting in a drop in rankings or deindexing.
To prevent sudden drops in rankings or getting deindexed by Google, it's important to regularly monitor your website's performance, keep up with SEO best practices, and ensure your content is high-quality and relevant to your target audience.
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