Sure! Below is an SEO-friendly HTML answer for the interview question with the focus keyword "evaluate company performance":

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Methods to Evaluate Company Performance and Make Investment Recommendations

When it comes to evaluating company performance and making investment recommendations, there are several key methods that I utilize.

• Financial Ratios: I analyze key financial ratios such as profitability, liquidity, and solvency to gauge the financial health of a company.
• SWOT Analysis: I conduct a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis to assess the internal and external factors impacting a company.
• Industry Research: I stay updated on industry trends and competitive landscape to understand the market positioning of a company.
• Management Assessment: I evaluate the experience, track record, and strategic vision of a company's management team.

By employing these methods, I am able to form a well-rounded assessment of a company's performance and provide informed investment recommendations.

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