What is the Google Penguin Algorithm Update?
The Google Penguin algorithm update is a series of algorithms developed by Google to target websites that violate their webmaster guidelines by using black-hat SEO tactics, such as link spamming and keyword stuffing.
How Does Penguin Affect Search Rankings?
When a website is hit by the Google Penguin algorithm update, it may experience a drop in search rankings due to penalties imposed by Google. These penalties can result in a decrease in organic traffic and visibility on search engine results pages (SERPs). To recover from a Penguin penalty, website owners must identify and remove any spammy or low-quality backlinks, optimize their website content, and follow Google's guidelines for a clean and user-friendly website.
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